Product Designer

based in

London

with

2y

experience designing B2C

digital products

and

6y

experience designing

everything else

An arrow pointing up

BACK TO TOP

My name is

Ana Luisa

,

I'm a

Product Designer

based in London, passionate about 

solving complex problems

for users and designing

seamless experiences

that make other humans smile.

In my free time you will find me 3D printing, playing an instrument, or listening to podcasts!

OPEN RESUME

Profile photo in black and white with a yellow background and graphic illustrations, woman in her thirties, white skin, blond-ish hair, a big smile and a great personality! wink wink

My name is

Ana Luisa Silva

,

a

Digital Product Designer

based in London.
Through data-driven design methods, I

elevate human experiences

and bring value to businesses.

Open PDF CV
Profile photo in black and white with a yellow background and graphic illustrations, woman in her thirties, white skin, blond-ish hair, a big smile and a great personality! wink wink

What I do

End-to-End Projects

I take responsibility for the design from

research to deployment

, and work with developers and stakeholders to achieve the best possible result.

Merge User & Business Goals

I focus on the needs and desires of users through a

user-centric process

, while also delivering on business goals and success metrics.

Creative Problem Solving

I use design methodologies and critical thinking to tackle

complex

problems and transform them into

simple

solutions.

Visual Storytelling

I craft compelling narratives through intuitive and

visually appealing

interfaces that captivate and engage users.

End-to-End Projects

I take responsibility for the design from

research to deployment

, and work with developers and stakeholders to achieve the best possible result.

Merge User & Business Goals

I focus on the needs and desires of users through a

user-centric process

, while also delivering on business goals and success metrics.

Creative Problem Solving

I use design methodologies and critical thinking to tackle

complex

problems and transform them into

simple

solutions.

Visual Storytelling

I craft compelling narratives through intuitive and

visually appealing

interfaces that captivate and engage users.

Skills

Design Skills

Product Design
UX & UI Design
User Research
Usability Testing
Sketching
Customer Journey Mapping
Flow Maps
Prototyping
Wireframing
Mockups
3D Modelling

Software

Figma
Miro
Adobe Creative Cloud (Ps, Il, Id, Pr)
Dovetail
Basic HTML and CSS
Webflow
Salesforce Service & Exp Cloud
MS Office
ChatGPT & DALL-E
3ds Max & AutoCAD

Soft Skills

Communication
Empathy
Creative problem solving
Attention to detail
Proactivity
Open-mindedness

Lost in Translation

Solving Aspect's jargon problem in their online booking form

User Research
Product Design
Product Ownership

VIEW PROJECT

Smoother Rides Ahead

Simplifying the car rental online booking process

User Research
UX Design
UI Design

VIEW PROJECT

Empowered Users

Designing an MVP customer portal from scratch

User Research
Product Design
Product Ownership

COMING SOON

Designing Harmony

Elevating Sudoku with Japanese-inspired visuals

UI Design

COMING SOON

Other Work

EMPATHY IN ACTION

Red Cross landing page concept to drive donations

ALLERSCAN

Supermarket app for users with food allergies

SULTANS OF SWING

Promotional materials for charity concerts

PENGUIN CLASSICS

Visually reimagining two famous tales

PRODUCT SKETCHES

Industrial product designs and practice sketches

GAME FRAME

Concept design for a playground product

MALL OF THE NETHERLANDS

Playground design for Randstad's Westfield shopping centre

ORION

Re-design of Lisbon's 15E touristic tram

TRAY

Interactive game to cure your F.O.M.O.

ELEPHANT IN THE ROOM

Design for the TEDxLisboa 2015 event

MOB KITCHENS

Designing the ideal cooking haven

Milestones

Digital Product Designer

at Chumley / Aspect Maintenance
Sole designer in a startup, leading projects from ideation to analytics.

1.

Boosted online booking conversions through

user research-driven design

and usability testing.

2.

Created a new customer portal MVP and established a

design system.

3.

Improved internal processes and helped define the

double diamond

and agile team structure.

Professional UX Course

at UX Design Institute
Achieved top marks and received exceptional reviews for my work.

1.

Pursued

independent research

beyond the bootcamp curriculum to expand my knowledge.

2.

Embraced challenges outside my comfort zone, quickly mastering

new software.

3.

Started a London-based

alumni meetup

, fostering UX discussions and encouraging collaboration.

Playground / 3D Designer

at HAGS UK
Designed dozens of playgrounds currently used across the UK.

1.

Created

inclusive and visually appealing

playground products with exceptional customer feedback.

2.

Collaborated with

diverse stakeholders

on national and international levels.

3.

Promoted to

lead bespoke projects

catering to international commercial clients.

Kitchen Designer

at MOB Cozinhas
Simultaneously handled customer service and design projects.

1.

Engaged with clients,

prioritizing their needs and concerns

in the design.

2.

Developed industry expertise and

researched trends

to confidently advise clients.

3.

Managed inventory and

facilitated communication

among clients, factory and installers.

Designer & Event Organiser

at TEDxLisboa
Graphic & stage design, speaker acquisition and event organization.

1.

Collaboratively executed events, attracting

audiences of up to 1500

people and receiving rave reviews.

2.

Led stage design

for consecutive years, while actively contributing to design materials.

3.

Cultivated confidence

in expressing ideas and found my opinions valued.

Erasmus Programme

at Technische Universiteit Delft
Specialised in Research, Usability Heuristics and Design Thinking.

1.

Designed

user-centric mobile apps

and physical products for optimal user experiences.

2.

Studied the logic behind visual cues,

usability testing

, cognitive bias, and behavioural design.

3.

Thrived in a

multicultural environment

, embracing different traditions and perspectives.

Masters, Industrial Design

at Faculdade de Arquitectura - UL
Attained high grades in projects with tight deadlines.

1.

Consistently explored

intricate design solutions

and delivered compelling visual presentations.

2.

Wrote an extensive master’s thesis, conducting in-depth

user behaviour studies

for optimal results.

3.

Engaged in a

collaborative learning environment

, fostering exchange of ideas between peers.

Event Volunteer

at TEDxLisboa
Efficient teamwork and timely setups for multiple events.

1.

Prioritised collective success

over personal ambitions, embracing any necessary tasks.

2.

Employed creative problem-solving to

swiftly resolve challenges

within tight timelines.

3.

Participated in

thought-provoking speaker events

, promoting ideation and open-mindedness.

Milestones

Digital Product Designer

at Chumley
Solo designer in a startup, leading projects from ideation to analytics.

1.

Boosted online booking conversions through

user research-driven design

and usability testing.

2.

Created a new customer portal MVP and established a

design system.

3.

Improved internal processes and helped define the

double diamond

and agile team structure.

Professional UX Course

at UX Design Institute
Achieved top marks and received exceptional reviews for my work.

1.

Pursued

independent research

beyond the bootcamp curriculum to expand my knowledge.

2.

Embraced challenges outside my comfort zone, quickly mastering

new software.

3.

Started a London-based

alumni meetup

, fostering UX discussions and encouraging collaboration.

Playground / 3D Designer

at HAGS UK
Designed dozens of playgrounds currently used across the UK.

1.

Created

inclusive and visually appealing

playground products with exceptional customer feedback.

2.

Collaborated with

diverse stakeholders

on national and international levels.

3.

Promoted to

lead bespoke projects

catering to international commercial clients.

Kitchen Designer

at MOB Cozinhas
Simultaneously handled customer service and design projects.

1.

Engaged with clients,

prioritizing their needs and concerns

in the design.

2.

Developed industry expertise and

researched trends

to confidently advise clients.

3.

Managed inventory and

facilitated communication

among clients, factory and installers.

Designer & Event Organiser

at TEDxLisboa
Graphic & stage design, speaker acquisition and event organization.

1.

Collaboratively executed events, attracting

audiences of up to 1500

people and receiving rave reviews.

2.

Led stage design

for consecutive years, while actively contributing to design materials.

3.

Cultivated confidence

in expressing ideas and found my opinions valued.

Erasmus Programme

at Technische Universiteit Delft
Specialised in Research, Usability Heuristics and Design Thinking.

1.

Designed

user-centric mobile apps

and physical products for optimal user experiences.

2.

Studied the logic behind visual cues,

usability testing

, cognitive bias, and behavioural design.

3.

Thrived in a

multicultural environment

, embracing different traditions and perspectives.

Masters, Industrial Design

at Faculdade de Arquitectura - UL
Attained high grades in projects with tight deadlines.

1.

Consistently explored

intricate design solutions

and delivered compelling visual presentations.

2.

Wrote an extensive master’s thesis, conducting in-depth

user behaviour studies

for optimal results.

3.

Engaged in a

collaborative learning environment

, fostering exchange of ideas between peers.

Event Volunteer

at TEDxLisboa
Efficient teamwork and timely setups for multiple events.

1.

Prioritised collective success

over personal ambitions, embracing any necessary tasks.

2.

Employed creative problem-solving to

swiftly resolve challenges

within tight timelines.

3.

Participated in

thought-provoking speaker events

, promoting ideation and open-mindedness.